Creative thinkers and innovative doers are highly sought after individuals. Business publications are full of articles about the importance of finding and keeping professionals who are adept at creative thinking and discovering innovative solutions. But few articles tell the common person how to attain this highly sought after skill.
Roger von Oech was 30-years ahead of the curve on this latest business trend. He’s long been a practitioner of teaching people how to think creatively. His book, A Whack on the Side of the Head, is the best place to start if you want to begin learning how to open your mind and gain the skill of creative thinking.
A Whack on the Side of the Head is a quick, fun read. It’s practical. Simple. Easy to digest and put into practice.
I first read the book in the mid-90s and referenced it over many years as I evolved my ability to think. I loaned the book about a dozen times and have recommended it even more times.
No matter how you perceive your current ability, or limitation, as it relates to creative thinking – buy a copy of this book. It will help you develop one of the most sought after skills that businesses want in their top talent. And it will help you in your personal life, too.
Roger von Oech’s website here.
Buy the book on Amazon here.